Welcome back to the Lucrative Leadership Conversations podcast! Over the past two episodes, we have discussed how leaders can master change by leveraging their conversations to impact others within the organization. Today, we look at one of the most critical decisions of effective leadership: Creating foundational business outcomes.

My co-host, Gene Morton, has developed the Leaders First Process, which includes “6 Bold Steps” leaders can take to sustain performance and create a collaborative structure that aligns with your vision. In episode 4, we introduced the 6 Bold Steps with Step #1: Leaders agree to commit to personal responsibility. Today, we introduce and unpack Step #2: Defining critical business outcomes. Gene and I discuss what these critical outcomes are, what they are not, and how they act like a compass pointing toward profitability. Developing critical business outcomes will allow leaders to greatly improve Clarity and Focus within their organization. Read more →